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FREE EXPRESS SHIPPING | ORDERS +$300

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FREE EXPRESS SHIPPING | ORDERS +$300

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FREE EXPRESS SHIPPING | ORDERS +$300

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Quiet Luxury

Understated menswear built on material and construction rather than logos. A.PRESSE, Margaret Howell, Norse Projects, Lemaire-adjacent tailoring and more. Shop online and in store at UP THERE in Melbourne, Australia.

Norse Projects / Latest → Shop Now
Twill Sports Cap - Olive Night
$140 AUD
Norse Projects / Latest → Shop Now
Mols Check SS Camp Shirt - Ecru
$300 AUD
MHL. / Latest → Shop Now
Sanded Cotton Poplin Tie - Storm
$110 AUD
A.PRESSE → Shop Now
Vintage Twill Work Pants - Brown
$1,380 AUD
A.PRESSE → Shop Now
Leather A-1 Flight Jacket - Black
$8,170 AUD
A.PRESSE → Shop Now
Vintage Sweatshirt - Oatmeal
$620 AUD
Norse Projects / Sale → Shop Now
Twill Sports Cap - Basil
$150 AUD $105 AUD
A.PRESSE → Shop Now
Wool Wide Tapered Trousers - Charcoal
$2,120 AUD
A.PRESSE → Shop Now
Spread Collar Shirts - Sax
$950 AUD
A.PRESSE → Shop Now
Spread Collar Shirts - Grey
$885 AUD
A.PRESSE → Shop Now
Vintage Prisoner Denim Pants - Bleach
$1,580 AUD
A.PRESSE → Shop Now
Leather A-1 Flight Jacket - Brown
$7,580 AUD
Norse Projects / Latest → Shop Now
Bykle Tech Merino Sock - Black
$50 AUD
A.PRESSE / Latest → Shop Now
Vintage Silk Air Force Jacket - Sage
$3,920 AUD
A.PRESSE → Shop Now
Mouton Car Club Snap Coat - Brown
$10,130 AUD
A.PRESSE → Shop Now
Wool Double Breasted Jacket - Charcoal
$3,100 AUD

Quiet luxury is a recent name for something Up There has stocked since day one. Clothing that does not announce itself, made from materials worth the money, cut to last longer than a season.

In practice it means paying attention to things that are hard to see in a photograph. The weight of a wool. Whether a jacket is fully canvassed. Whether the denim was woven on a shuttle loom. Whether the maker still owns the factory.

The brands in this edit approach that from different directions. A.PRESSE rebuilds mid-century silhouettes with obsessive material sourcing. Margaret Howell has been doing restrained British tailoring for fifty years. Norse Projects works the Scandinavian side. What they share is a refusal to design for the feed.

Looking for something specific?

What does quiet luxury actually mean?

Clothing where the value sits in the material and the construction rather than in visible branding. In practice that means better cloth, better cutting and a longer wearable life, not a logo you are meant to recognise.

How do you build a wardrobe around this?

Start with outerwear and knitwear, where quality is most visible and the pieces last longest. Fill in with considered essentials rather than buying a full look at once.