BB550LY1

Born in 1989 and reborn in the 2020s, it's unlikely that anyone might have predicted the new life that the New Balance 550 has taken on. Arguably more popular now than 30+ years ago, the past couple of seasons have seen the 550 catapulted into the lifestyle sphere thanks to the work of collaborators and influencers alike. After a period of being surprisingly hard to get a hold of, we're happy to see this style more readily accessible now.

This Lunar New Year colourway is inspired by the Water Rabbit – the Chinese Zodiac sign for 2023. A simple beige leather upper with hits of rich red tie this pair into the pack, which shares the same family of colours applied in varying ways. With largely monotone leather as the base these are a nice break from the more thematic releases other brands create for New Year celebrations.